Avoya Travel successfully hosted the 2025 Avoya Travel Land Forum at Secrets Tides Punta Cana, marking the event’s first-ever edition in the Dominican Republic. The forum welcomed 250 attendees, including over 35 top-producing independent agencies from the Avoya Network, also making it the largest Land Forum in Avoya’s history.
The event included a week of educational sessions, networking events and supplier-hosted activities. All programming was centered around the theme “Maximizing Your Potential.” Avoya Network members enjoyed opportunities to strengthen supplier relationships, enhance their land vacation business, and engage in hands-on learning through immersive experiences, including a mock destination wedding to train advisors on selling romantic travel. The Land Forum was hosted by the Hyatt Inclusive Collection.
In addition to the educational and networking agenda, Avoya collaborated with the Dominican Starfish Foundation, a local nonprofit supporting underserved communities. The partnership included donations of school supplies, feminine hygiene products and household items, along with a $2,500 contribution from Avoya Travel to support ongoing community initiatives such as homebuilding and education.
One of the most memorable moments was the presentation of the Avoya Flowerfly Award, Avoya’s highest honor, which recognizes an independent agency that “exemplifies exceptional professionalism, unwavering integrity, and a spirit of leadership within the Network.” This year’s award was presented to Carri Kersten, owner of Carri Kersten Travel Design, in recognition of her embodiment of Avoya’s core values.
To learn more visit: www.AvoyaNetwork.com.
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